DE Book an intro callIntro call

About

Who is behind i4u.business

I'm Manfred Lugmayr, everyone calls me Luigi. On i4u.business I present AI tools that save time in an ordinary workday, write the AI news and advise businesses on using AI in marketing. I recommend things because they help – not because they sound good.

Book an intro call LinkedIn

Manfred “Luigi” Lugmayr

The person

  • Founder, freelancer, consultant; I lived through the dotcom boom in Silicon Valley.
  • In marketing and digital since the 90s.
  • Seven years as CMO at burgerme: from around 50 to over 100 locations.
  • Today: AI in marketing and AI tools for the workday, analysed and presented, plus consulting for businesses.
  • I work from Wörthsee and Munich, Germany.

I work on my own, and for larger projects I bring in experts from my network.

The company

i4u.business is provided by I4U LLC, founded in 2004, based at 16192 Coastal Hwy, Lewes, DE 19958, USA, represented by Manfred Lugmayr. I4U LLC belongs to I4U Online GmbH (founded 2010). D-U-N-S: 080493726. All details in the legal notice.

How I work

  • Prices always come with an “as of” date and are checked regularly.
  • No stars and no made-up ratings. Where I don't use a tool myself, you get an assessment rather than a hands-on review.
  • Links that earn me a commission are labelled as advertising or affiliate links. Your price stays the same.
  • No income promises and no exaggerated claims.

Podcasts and interviews

I have talked about marketing, franchising and burgerme’s growth in these podcasts and interviews (in German):

What you'll find here

  • AI tools

    Tools with prices, free plans and an honest assessment.

  • AI news

    News from the AI world, briefly put into context.

  • AI Briefing

    The newsletter with the most important tools and news.

  • Learn

    Basics on AI in marketing, social media and lead generation.

  • For businesses

    Consulting on AI in marketing, including the AI Visibility Check.

Frequently asked questions

Who is behind i4u.business?

I am: Manfred “Luigi” Lugmayr. The website belongs to I4U LLC, based in Lewes, Delaware (USA), founded in 2004 and part of I4U Online GmbH; I represent it. I spent seven years as CMO at burgerme, where I helped grow the business from around 50 to over 100 locations. Today I present AI tools, write the AI news and advise businesses on using AI in marketing.

How do you choose AI tools?

I present tools that save real time in an ordinary workday: meetings, email, writing, data, social media. Every tool page lists prices with an “as of” date, the free plan and who the tool is worth it for. I don't give stars and don't claim experience I don't have; where I don't use a tool myself, you get an honest assessment instead of a test report.

Do you earn money from recommendations?

Yes, for some of the tools. If you sign up through a labelled affiliate link, the provider pays me a commission. Your price stays the same, and sometimes the link even comes with a discount. Every such link is marked as advertising or an affiliate link, and I only recommend tools I stand behind.

Can I work with you?

Yes. For businesses I offer consulting on AI in marketing, from the AI Visibility Check to supporting projects. You'll find all services under “For businesses”. The easiest start is a free intro call via the contact form there; I usually reply within one business day.

Manfred “Luigi” Lugmayr

Contact

Email me at info@i4u.business or use the contact form. Professionally you'll find me on LinkedIn.

Book an intro call