BUSINESSOtterly.AIAI visibility tracking (GEO)
Does ChatGPT mention your business? Otterly checks.
Otterly.AI regularly asks ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot the questions your customers ask – and shows whether your brand appears in the answers, which sources get cited and where competitors stand. Plans start at $29 a month.
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- ChatGPT, AI Overviews, Perplexity, Copilot
- Made in Vienna, Austria
- Free trial, no card
Before / after
Your customers ask AI. Do you know what it answers?
Before
Typing into ChatGPT now and then
Once in a while you ask “Which accountants in Austin are good?” and check whether you show up. Every answer differs, nothing is saved, and you never check Perplexity or Google.
With the tool
Fixed questions, measured regularly
Otterly asks your questions automatically across several AI engines, stores the answers and shows over weeks whether you’re mentioned, which pages get cited and who appears instead of you.
What it looks like
What a measurement looks like
You set the questions your customers would ask. Otterly repeats them regularly and sums up the answers in a report.
“Which tool helps small teams with invoicing?”
What Otterly shows youWhich AI engines mention your brand and in what position, which websites are cited as sources – and which competitors show up instead.
Who it’s for
For small brands getting started with AI visibility.
A great fit if you …
- want to know whether ChatGPT, Google AI Overviews or Perplexity recommend your business,
- want a simple, popular tool with no long setup,
- want to start on a small budget with about 15 core questions,
- want to see which pages AI uses as sources – a hint where to improve your content.
Probably not if you …
- also want to track Claude or Gemini – that costs extra on Lite (Claude +$29, Gemini +$9), while Rankscale includes Claude,
- expect the tool to get you into AI answers – it measures; the content work is yours,
- only want a one-off snapshot – our free check is enough for that,
- need hundreds of questions for many brands – then you’re quickly at Standard ($189) or Premium ($489).
What it does
What Otterly.AI does
- Brand mentions – whether and how often your brand appears in AI answers, tracked over time.
- Cited sources – which websites the AI engines link as evidence – yours and others.
- Competitors – which other brands get named for the same questions.
- Several AI engines – ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot on Lite; Google AI Mode, Gemini and Claude as add-ons.
- Reports – results as an overview and export, so you see changes after you update content.
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Pricing
Start small with Lite, grow with Standard
Lite
$29per month · $25 billed yearly
15 prompts, tracked in ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot. Add-ons: Google AI Mode +$9, Gemini +$9, Claude +$29 a month.
Try Lite AdStandard
$189per month
100 prompts – for several products, locations or topics.
Premium
$489per month
400 prompts – for agencies and larger brands. Enterprise on request above that.
Prices in USD plus tax per otterly.ai, as of November 6, 2026. Yearly billing saves 15% per the vendor. Free trial, no credit card. A “prompt” is a question asked regularly in the AI engines you choose.
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Your first measurement in 3 steps
- 01
Check for free first
Run our free AI visibility check (about 30 seconds). It shows whether regular tracking is worth it for you.
- 02
Write down 15 real customer questions
The way customers would ask: “Which … in Denver?”, “What’s better: … or …?” – not your company name.
- 03
Try free, then decide
Test Otterly with no credit card, measure for two or three weeks, and only then book Lite.
Alternatives
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FAQ
What is Otterly.AI?
Otterly.AI is an AI visibility (GEO, generative engine optimization) tool from Vienna, Austria. It asks set questions regularly in AI engines such as ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot and shows whether your brand is mentioned and which sources are cited.
How much does Otterly.AI cost?
Lite is $29 per month ($25 billed yearly) for 15 prompts. Standard is $189 for 100 prompts, Premium $489 for 400 prompts, Enterprise on request. Add-ons on Lite: Google AI Mode and Gemini $9 each, Claude $29 per month (as of November 2026).
Will Otterly.AI get me into ChatGPT answers?
No. Otterly measures whether and how you appear in AI answers. Whether you get mentioned depends on your content, mentions on other sites and the AI providers. The tool shows you where to start.
Otterly.AI or Rankscale?
Otterly is simple, with fixed prices per prompt; Claude costs extra on Lite. Rankscale bills in credits, is cheaper to start and covers more AI engines, including Claude. Both work for a start with a few questions.
Are there alternatives?
Yes, for example Rankscale (from about $20 per month billed yearly) or Peec AI from Berlin (from $95 per month). If you just want to know where you stand, our free AI visibility check is enough.
Luigi Lugmayr – founder of I4U, in marketing and digital since the 90s, most recently CMO for seven years. I feature AI tools that save time in everyday work. I check features and pricing directly with each vendor. This is an overview, not a long-term test.
Sources: otterly.ai/pricing, otterly.ai (retrieved Nov 6, 2026)
Know where you stand first – then track.
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