50 ChatGPT prompts for marketing, ready to copy

You are the head of marketing at [company]. Remember this brand brief and follow it in every answer that follows.

OFFER: [What we sell, in one sentence, with a price range]
AUDIENCE: [role, age, situation] – problem: [their biggest problem] – buying trigger: [the moment they start looking]
BENEFITS: 1) [benefit + proof] 2) [benefit + proof] 3) [benefit + proof]
VOICE: [3 adjectives, e.g. direct, warm, no hype]. How we do NOT sound: [example sentence]
NO-GOS: no income or health promises, no invented numbers, testimonials or sources. If something is missing, write [check].
WORD LIST: We say [term], never [term].
EXAMPLES: [2–3 of our own pieces that performed well]

Briefly confirm you understood the brief and ask me up to three questions if anything is missing.

Here is our offer: [description]. Write 10 positioning statements in the pattern “For [audience] who [problem], [offer] is the [category] that [benefit], unlike [alternative].” Score each 1–5 for clarity and differentiation and explain the top three.

Here is copy from three competitors (homepage, offer): [copy]. For each, summarise: promise, audience, price anchor, tone, proof. Then show in a table which customer problems none of them addresses. Don’t invent anything that isn’t in the text.

Create a SWOT analysis for [offer] in [market] based on these facts: [facts]. Then play devil’s advocate: which three assumptions in my strategy are most likely wrong, and how could I test each cheaply within a week?

Our core offer: [offer, price]. Design a four-step offer ladder: free entry point, entry offer under [amount], core offer, premium. For each step give content, price range, the move to the next step and the risk that it cannibalises the core offer.

Our goal for next quarter: [goal]. Starting point: [current numbers]. Derive three measurable marketing goals, each with a metric, baseline, target, weekly measurement and an early warning sign that tells me after four weeks it isn’t working.

Here are [number] anonymised customer comments: [text]. Build 2–3 personas with: situation, goal, biggest frustration, words they use themselves (quoted verbatim), objections and buying trigger. Tag anything you can’t derive directly from the text as [assumption].

Our product: [product]. Write 8 jobs to be done in the pattern “When [situation], I want to [motivation], so I can [outcome].” Rank them by frequency and urgency and suggest one interview question for each of the top 3 to validate it with real customers.

I’m running 30-minute interviews with [customer type] about [topic]. Create a guide with 10 open questions about past behaviour, not opinions. Add a follow-up for each and flag questions likely to produce polite rather than honest answers.

Audience: [audience]. Offer: [offer, price]. List the 10 most likely objections before buying, grouped by price, trust, effort and timing. Write an honest answer to each in two sentences max, with no pressure and no promises we can’t keep.

Here are forum posts, reviews or comments from our audience: [text]. Collect, verbatim, the phrases they use to describe their problem and desired outcome. Put them in a table: phrase, frequency, emotion behind it, where we could use it (headline, ad, subject line).

[Brand brief]. Our three content pillars: [pillar 1, 2, 3]. Create 30 post ideas for [platform], 10 per pillar. For each: format (carousel, reel, text), first-line hook, core message, call to action. No ideas that only work with trending sounds.

Topic: [topic]. Write 15 opening lines for [platform], three in each pattern: surprising number (only with [source to check]), common mistake, before/after, direct question, contrarian take. Max 12 words each. Mark your three favourites and say why.

Here’s an article: [text]. Turn it into an Instagram or LinkedIn carousel with 8 slides: slide 1 hook, slides 2–7 one idea each in 25 words max, slide 8 summary and call to action. Add a caption of up to 150 words ending in a question.

Here’s my post draft: [text or image description]. Write three captions: factual, personal with a short story, humorous. Each 120 words max, same core message, same call to action. No emojis except one at the end, no wall of hashtags.

Here are comments on our post: [comments]. Suggest a reply to each: friendly, short, in our brand voice. For criticism: acknowledge, answer factually, don’t get defensive. Flag comments I should answer personally or not at all, and why.

[Brand brief]. Offer: [offer]. Write 20 variants of a Meta ad: primary text (max 125 characters), headline (max 40 characters). Four per angle: problem, outcome, objection, proof, curiosity. No income claims, no superlatives without proof.

Keyword: [keyword]. Work out the search intent (learn, compare, buy). Then write 15 headlines (max 30 characters) and 4 descriptions (max 90 characters) that match that intent exactly. Check every character count at the end and flag any that run over.

Write a creative brief for a 20-second video for [platform]. Goal: [goal]. Content: hook in the first 2 seconds, 3 scenes with visual, on-screen text and voiceover, ending with a call to action. Note whether AI actors appear and how that’s disclosed.

Here are my ad results as a table: [data with impressions, clicks, cost, conversions per ad and placement]. What stands out? Which ads should I stop, keep or test? Back it up with the numbers and say explicitly where the data is still too thin to decide.

Check this ad copy: [copy]. Flag anything that could read as an income or health claim, an unsupported superlative, misleading pricing or a missing ad disclosure. Suggest a safer wording for each. This is a first pass, not legal advice.

[Brand brief]. Lead magnet: [title]. Draft a 5-email welcome sequence over 10 days. For each email: goal, subject line (2 options), preview text, outline in 5 bullets, one single link. No product recommendation before email 3, and label it as an ad when it comes.

Here’s my newsletter: [text]. Write 12 subject lines (max 45 characters) in four styles: benefit, curiosity, question, number (only numbers from the text). Add preview text for each (max 80 characters) that complements rather than repeats the subject. No all-caps words, no spam triggers.

Here are my notes and links from this week: [notes]. Turn them into a newsletter of max 400 words: a personal two-sentence opener, 3 sections with one insight each, one practical tip, and a closing question for readers. Keep my wording where it works.

I recommend [product] (affiliate link, I earn a commission). Write an email with one goal and one link: the problem, how I solve it myself, who the product suits and who it doesn’t, the price with the date checked, and “Ad · affiliate link” right next to the button. No fake scarcity.

Write a short re-engagement email to subscribers who haven’t opened in a while. Tone: honest, no guilt-tripping. Content: what they missed (2 highlights: [topics]), asking whether they still want emails, one click to stay, one click to unsubscribe. Add three subject lines.

Topic: [topic]. Main question searchers have: [question]. Create an outline with H2 and H3 headings that answers the main question in the first two sentences, then covers the typical follow-up questions. Mark where first-hand experience, sourced figures or an example are needed rather than making them up.

Here’s my page copy: [text]. Write 8 real questions readers would ask about it and answer each in 2–3 sentences using only information from the text. If the text doesn’t answer a question, write “missing from the text” so I can fill the gap.

Here’s my page: [text]. Write a short answer to the question [question] in two sentences max that makes sense without context and can be quoted, including the key fact and the caveat. Then give three variants with a different focus.

Page: [topic, main keyword, audience]. Write 5 title tags (max 60 characters including the brand) and 5 meta descriptions (max 155 characters) that name a concrete benefit. Count the characters and show them. No clickbait.

Here are the headings of our guides: [list]. Here are our customers’ questions: [list]. Which questions don’t we answer anywhere yet? Suggest 10 new pages, each with a working title, main question, audience and which existing page should link to it.

[Brand brief]. Suggest 10 lead magnets that lead straight to our offer [offer]. For each: format (checklist, calculator, template, audit), the user’s result in one sentence, our effort (1–5), and why an AI assistant couldn’t produce that result in seconds.

Here is an enquiry: [text, without names or contact details]. Write a reply that answers the question directly, asks two targeted follow-up questions and proposes a concrete next step (e.g. a 20-minute call with two time options). Max 150 words, friendly, no filler.

I have a discovery call with a [role] at a [industry, size] company. Public info: [info]. Prepare: 3 hypotheses about their problem, 8 questions to test them, 3 objections with answers, and how to end the call with a clear next step.

Here are my call notes: [notes without personal data]. Write a summary for the client: their situation in their words, goal, proposed approach in 3 steps, what we need from them, timeline, next step. Don’t invent services we didn’t discuss.

Write three short follow-ups for a prospect who hasn’t replied to our proposal for [days] days: after 3 days (a useful addition), after 10 days (one specific question), after 21 days (a friendly close). 60 words max each, no artificial urgency.

Topic: [topic]. Write a 30-second reel script: hook (0–2 s), problem (2–8 s), three steps (8–25 s), close with a call to action (25–30 s). For each part give voiceover, on-screen text and a visual idea. Write the voiceover the way people talk, not the way they write.

Topic: [topic, e.g. AI notetakers in meetings]. Develop 5 ideas for a 20-second sketch based on an everyday office moment, two people max, with a punchline at the end. For each: the situation in one sentence, dialogue, punchline. No jokes at the expense of groups of people.

Explain [topic] to [audience] in a script for a 2.5-minute video: open with a question, three chapters with one key point and an example each, a short recap, and a pointer to [further resource]. Mark where a graphic or screenshot would help.

Here’s the script or transcript of my video: [text]. Create versions for TikTok, Instagram Reels, YouTube Shorts, LinkedIn and a newsletter paragraph: title or caption, length, editing note and call to action in each platform’s style.

Here’s my video transcript with timestamps: [transcript]. Fix obvious transcription errors without changing the content, trim filler words for subtitles, and suggest 5–7 YouTube chapters with timestamp and title (max 40 characters).

Here are my marketing numbers for this month and last: [table with visitors, sign-ups, open and click rate, cost, revenue]. Calculate the changes, name the three most important patterns with a possible cause, and suggest one test per pattern for next month. Show your working.

Here are our survey responses (anonymised): [data]. Summarise closed questions as a table with percentages and group open answers into 5–7 themes with frequency and one verbatim quote each. Flag where the sample is too small to support a claim.

Our funnel: [steps with numbers, e.g. visitors → sign-up → confirmation → click → purchase]. Calculate the rate at each step, compare it with typical ranges you clearly label as estimates, and name the step with the biggest lever. Suggest three actions sorted by effort.

Here are cost and results by channel for last quarter: [data]. Calculate cost per lead and per customer where possible. What would you do with [amount] of extra budget, and what should I measure first to decide with more confidence?

I want to test: [idea]. Turn it into a testable hypothesis (“If we change X, Y rises by at least Z, because …”), define the metric, minimum duration, stop rule and roughly the sample I need, and give three reasons the result could mislead.

Cut this text by 40 % without losing key points, evidence or examples: [text]. Remove filler, repetition and throat-clearing intros. Then list what you cut so I can check it.

[Brand brief]. Check this text against our brief: [text]. Mark passages that don’t sound like us (too salesy, too formal, hype words) and suggest an alternative for each. Rate the overall voice 1–5.

List every checkable claim in this text: numbers, dates, names, quotes, prices, studies: [text]. For each, say what kind of source would back it up and whether the text already cites one. Don’t judge whether it’s true yourself; I’ll check at the source.

Rewrite this for readers skimming on a phone: [text]. Short sentences (20 words max), active verbs, one point per paragraph, subheadings every 3–4 paragraphs, jargon explained on first use. Content and facts stay the same.

Adapt this text for readers in [US/UK]: [text]. Not word for word, but the way a native writer would put it: fitting examples, units, date format and tone. Flag anything that only applies legally or culturally to the original market.